'There is no better time to invest in the Nigerian film industry than now' - Idemudia Etinosa

In a chat with TNG, Etinosa described Nollywood as a “hot cake,” saying people who invest right now will benefit from the industry in future.

She said: “Movie business is hot cake right now. Nollywood has evolved with immense opportunities and is becoming the biggest employer of labour; which is impressive.

“There is no better time to invest in the Nigerian film industry than now. In the next few years, Nollywood will have expanded beyond most people’s forecasts and it is those who are bold enough to take the punt that will be smiling all the way to the bank.

“Thankfully, digital technology and the aforementioned cinema-culture boom have enabled the industry to survive.

“In spite of budgets constraints, the quality of film production has improved from its rudimentary home-video-style beginnings. The scripting is getting better and the actors are becoming more professional every day.”