In the rare case that you needed yet another reason to be obsessed with Serena Williams, she just designed a comfy and versatile dress that she claims fits every single woman’s body shape.
The 23-times Glam Slam champion informed her followers of the new launch on Instagram when she posted a video on Saturday, 27 July.
She captions the video: “We’re having a red hot summer over @serena. I designed the Twist Front Dress for everybody and every BODY.”
The video showcases Williams and six different diverse women of different body shapes — all wearing the same long-sleeve Serena Twist Tie Front Dress in Red, retailing at $120. The elegant, form-fitting dress truly flatters every single shape from what we can see in the video
Serena explains the reason she created the inclusive dress in her video:
“No one in the world looks exactly the same. We’re all different people. We have different personalities. We have different traits. We look different and we need to bring our personalities out.”
As for those women in the video, they couldn’t help but rave about how good they felt and how much of a confidence-booster the dress was. “With this dress, I feel curvy. It gives me cleavage,” exclaims a woman named Diondria.




