Beyonce to launch her Ivy Park collection| Watch teaser

The collection, tagged Ivy Park x Adidas, will be launched in collaboration with sportswear company Adidas and is set for release on 18 January.

She shared pictures of herself in some of the items from the collection and she looked amazing in them. She’s said earlier about the collection in an Elle interview:

“This new line is fun and lends itself to creativity, the ultimate power. I focused on designing a unisex collection of footwear and apparel because I saw so many men in IVY PARK. The way they have embraced the brand is an unexpected gift.

“I appreciate the beauty of gender-neutral clothing and breaking the so-called fashion rules. I took a chance on myself when I bought my company back. We all have the confidence in us to take chances and bet on ourselves.”

She took to her Instagram page to share teaser pictures as well as a video which sufficiently ignited anticipation for the collection.

See pictures and the video below:

https://www.instagram.com/p/B7Fe4NXHYyQ/?utm_source=ig_embed